I don’t think it will be a major volume driver for the company anytime soon because the pricing looks to be a bit steep. The market for the cheaper buses over the long-term will likely be about 10,000 units, of which Volvo aims to get 25-30%, said Akash Passey, chairman of Volvo’s India bus unit. Volvo now sells buses only above ₹ 65 lakh in India, whereas most buses in the country cost up to ₹ 25 lakh. The new buses are likely to be priced between 40-60 lakh.
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